Best Run Bikes wants to offer an additional discount to customers who sign up their...

A subscription product is a type of product that allows customers to sign up for a recurring service or delivery of goods. Subscription products can be used to offer discounts, incentives, or benefits to customers who commit to a long-term relationship with the vendor. In this scenario, Best Run Bikes can use a subscription product to offer an additional discount to customers who sign up their e-bikes online, as opposed to buying them in a store or through a dealer. This way, Best Run Bikes can increase customer loyalty, reduce inventory costs, and generate recurring revenue. References = SAP Subscription Billing, Description SAP Service Cloud Version 2 Feature Scope (page 5)