Why does SAP Customer Data Platform provide two views of the customer?

 The SAP Customer Data Platform supports two views of a single customer to ensure that the right profile is available for every customer experience use case. This is achieved through the use of matching and merge rules that unify data from various sources to create a complete view of customers. References = This explanation is aligned with the information provided in the SAP Customer Data Platform documentation, which outlines the platform’s capabilities to connect different types of customer data and generate rich customer insights1.