When responding to a potential client who quotes online pricing of a display from a...

Commercial displays are built for longer operational hours, higher durability, and usually have features like extended warranties and service agreements that are not typically available with consumer-grade displays. Explaining these distinctions helps clients understand why professional AV solutions are priced differently than retail options.

CTS Technology Specialist Reference

According to CTS materials, technicians should be prepared to explain the value and benefits of commercial-grade equipment to justify cost differences.