What happens when an organization focuses on customers?

A strong customer focus leads toincreased revenue and market share, which is a key principle in data-driven decision making and quality management. Organizations that prioritize customer needs are better positioned to deliver value, improve satisfaction, and build long-term relationships.

By understanding customer preferences, behavior, and feedback through analytics, organizations can tailor products and services more effectively. This alignment increases customer loyalty, repeat business, and positive word-of-mouth, all of which contribute to revenue growth and competitive advantage.

While focusing on customers may also improve efficiency, reduce bias, or lower costs, these outcomes are secondary benefits rather than the primary result. The most direct and measurable impact of customer focus is improved financial performance.

Therefore, the correct answer isC, as customer-focused organizations tend to experience higher revenue and expanded market share.