AB Company is considering a recruitment campaign to provide extra senior marketing staff for a new product launch.

Vendor: CIMA
Product: E1
Update on: Jul 29, 2025
Questions: 336

CIMA E1 Question Answer

AB Company is considering a recruitment campaign to provide extra senior marketing staff for a new product launch. AB produces specialist industrial cleaning products and has a well developed marketing function. Which of the following will be an effective alternative to a recruitment campaign?

Promotion of existing staff in the department

Secondment of staff from other departments

Use of agency staff

Job rotation within the organisation