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An auto company A, has formed a joint venture with another auto company B to...

An auto company A, has formed a joint venture with another auto company B to incorporate engines produced by company B into its own automobiles.

 

Which of Ansoff's strategic directions would best describe this strategic move?

A.

Market penetration

B.

Market development

C.

Product development

D.

Diversification

CIMA E2 Summary

  • Vendor: CIMA
  • Product: E2
  • Update on: Dec 17, 2025
  • Questions: 210
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