Company BBB has prepared a valuation of a competitor company, Company BBD.

The directors are using free cash flows to all investors but they want to value equity only. For equity valuation they should discount equity cash flows (dividends or FCFE) at the cost of equity (10%), so using WACC is a weakness → A.

The cash flow in Year 3 is stated as “Year 3 and each year thereafter = 7”. That means a level cash flow from Year 3 onwards, i.e. a perpetuity, but they have only discounted one year of it (7 × 0.794). They should have used a perpetuity factor → C.

Discounting free cash flow to all investors at WACC gives the value of the whole entity (firm value), not the equity. To get equity value you would then subtract the market value of debt. They have not done this → D.

B and E are therefore not appropriate criticisms.