Jane Lawrence meets with an investment colleague for lunch.

Jane Lawrence meets with an investment colleague for lunch. Her colleague discusses a new fund that he is recommending to his clients. He also tells her that until the end of the day, the fund company is offering advisors a $50 bonus for first-term orders completed using the firm's new automated application tool. When Jane returns to the office, she immediately contacts all her clients to recommend they purchase this fund. Which component of the duty of care standard has Jane violated?