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Scenario 2:Bell is a Canadian food manufacturing company that operates globally.

Scenario 2:

Bell is a Canadian food manufacturing company that operates globally. Their main products include nuts, dried fruits, and confections. Bell has always prioritized product quality and has maintained a good reputation for many years. However, the company's production error rate increased significantly, leading to more customer complaints.

To increase efficiency and customer satisfaction, Bell implemented a Quality Management System (QMS) based on ISO 9001. The top management established a QMS implementation team comprising five middle managers from various departments, including Leslie, the quality manager.

Leslie was responsible for assigning responsibilities and authorities for QMS-related roles. He also suggested including a top management representative in the QMS team, but top management declined due to other priorities.

The team defined the QMS scope as:

"The scope of the QMS includes all activities related to food processing."

Leslie established a quality policy and presented it to the team for review before top management approval. Top management also proposed a new strategy for handling customer complaints, requiring biweekly customer surveys to monitor customer perceptions.

Which statement related to the last paragraph of scenario 2 is correct?

A.

Customer surveys are the best method for obtaining and monitoring customer perceptions.

B.

Top management demonstrated leadership and commitment with respect to customer satisfaction.

C.

Customer surveys should be conducted every week to have a clear understanding of the needs and expectations of customers.

D.

Customer satisfaction is only measured through complaints, making surveys unnecessary.

PECB ISO-9001-Lead-Auditor Summary

  • Vendor: PECB
  • Product: ISO-9001-Lead-Auditor
  • Update on: Aug 3, 2025
  • Questions: 217
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