At the start of an organizational change initiative, the managers of an organization ensure that...

DPI emphasizes thatOCM must create willing and prepared participantsby providing clarity on the change’s purpose and encouraging open discussion. This builds trust, reduces resistance, and increases engagement. Objectives (A) and leadership (B) are important but are managerial aspects, not participant readiness. Sustained improvement (D) occurs later. The direct outcome of early communication and dialogue isprepared participants.

(Reference: ITIL® 4 Strategist DPI, section on "Organizational change management – preparing participants")