An insurance company has launched a new campaign to targetIndividuals between 64 and 65 that...

Creating a data filter on the data extension is a low-code solution that allows marketers to segment their audience based on specific criteria. In this case, themarketer can easily filter subscribers aged 64 to 65 who are opted into email. Data filters are part of Salesforce Marketing Cloud's standard tools for segmentation and are explained in detail in the platform's documentation on creating and managing data filters.