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Which of the following combinations is used to determine the equity of a brand?

Which of the following combinations is used to determine the equity of a brand?

A.

Brand awareness, perceived value, brand associations, and brand loyalty

B.

Brand extension, depth, breadth, and product mix

C.

Co-branding, customer value, and product line

D.

Brand dilution, marketing strategy, labeling strategy, and branding strategy

E.

Brand association, packaging, line extension, and associated services

AMA PCM Summary

  • Vendor: AMA
  • Product: PCM
  • Update on: Jan 2, 2026
  • Questions: 316
Price: $52.5  $149.99
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