A Consultant is asked to help design a solution which could aid a company in...

Build an Experience Cloud with the Customer Service template for the Advertiser to navigate the product catalog and configure the products in the site.

Set up Web-to-Lead and have the Advertiser/Agency submit their media plan through a website so the Sales team can later take ownership of the record and follow up to finalize the media plan.

Set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail.

Leverage the Advertising Sales Management Self-Care feature so that approved Advertiser/Agency can access an Experience Cloud portal where they can create and track their media plans.