The correct answer is B because AWS AppConfig is designed specifically for application configuration, feature flags, controlled rollouts, configuration validation, and safe deployment practices . The scenario requires rollout in staging first, then gradual exposure to 10% of production users , audience targeting by user attributes , validation before deployment, and the ability to perform instant rollback without redeploying code . AWS AppConfig feature flags provide all of these capabilities.
AWS documentation describes AppConfig as a service for creating, managing, and deploying dynamic application configurations. With feature flags, a company can separate release from deployment and safely enable or disable features for selected audiences. AppConfig supports environment-scoped configurations , so staging and production can have different flag states. It also supports deployment strategies for gradual rollouts and includes validators to check configuration before deployment. In addition, AppConfig supports immediate rollback if a problem occurs, which is a major advantage over approaches that depend on application redeployment.
Option A is incorrect because environment variables typically require a deployment change and do not provide audience targeting, staged rollout controls, or fast rollback. Option C is better suited for storing configuration values, but it does not provide the same rich feature flag targeting and rollout management capabilities as AppConfig. Option D is possible in theory, but it requires building and maintaining a custom service, which is more complex and less reliable than using the managed AWS service built for this purpose.
Therefore, AWS AppConfig feature flags are the best fit for the stated requirements.
