A sales representative wants to gain access to new buyers byleveraging people who are loyal...

A champion is a type of customer who is loyal to the sales rep, likely to recommend their solution, and well respected in their organization. A champion can help the sales rep gain access to new buyers by influencing their decision-making process, providing referrals and testimonials,and advocating for the solution within their organization.References:https://www.salesforce.com/resources/articles/sales-champion/#sales-champion-definition